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Pro Plan Large Robust Chicken Puppy Dry Dog Food - 3kg By Pro Plan




*Calculation based on an 4-5 month old puppy with an expected 
adult labrador weight (30kg) being fed 285g per day as per brand
guidelines, and product total price £15.73 as accurate on date of

PetShop.co.uk’s Summary

A solid diet to support the growth of all healthy large breed puppies; very popular with our customers! Contains a very good main source of protein – 17% chicken. Very easy to feed your puppy with no need for any other foods. The food is accurately priced, with overall better than average ingredients.

Feel free to call our pet health specialist for more advice on 01789-205-095 

Key Points

Suitable for: All large breed puppies as a complete and balanced diet to support their growth into adulthood.

Main Ingredient: The main ingredient is chicken (17%), a good protein-packed ingredient; much better than most diets that use cereal as the main ingredient! 

Main Meat Source: The exact origin of the chicken is not listed, but it is a top protein source.

Protein Amount: This diet is 29% protein; within the minimum and maximum amount needed by puppies.

Product Aim: To support the growth of healthly puppies, while also promoting brain and vision development and immunity from containing DHA and colostrum like in mothers’ milk.

Allergy Benefits: None listed for product but the ingredients used are not known to commonly cause allergic reactions.

Is it a natural product? Yes; the diet does not list any named 'articifial' ingredients.

Does it include any additives? The additives used are added to benefit the puppy's health; vitamins, minerals and antioxidants.

Wind, bad breath, fur & teeth benefits? A healthy coat and skin is aided by omega 3 and 6 fatty acids. Colostrum in the diet helps avoid common puppy upsets. Dry food helps ‘clean' the teeth and avoid bad breath.

Can I only feed this one product? Yes, it is a complete food so you don’t need to feed any other food, just supply fresh clean water too.


PetShop.co.uk’s Full View

Pro Plan Large Breed Robust Dry Puppy Food is a complete and balanced diet for growing puppies, made with 17% chicken for good nutrition and palatability. It is specially formulated to help boost your puppy's health just like the mothers' milk would by added colostrum and DHA to support healthy immunity and vision and brain development.

How does it keep my puppy fit and healthy?

Brain and Vision - Contains DHA like mothers' milk to support eye and brain development.
Immunity - Includes colostrum, like in the mothers' milk, to support a healthy immune system. 
Skin and Coat - Provides essential fatty acids for a thick and glossy coat.
Digestion - Contains 7% rice and also colostrum for easy digestibility and to avoid stomach upsets.
Growth - Has a good amount of calcium and phosphorus to support growing. Also has L-Carnitine and a higher amount of protein to support the needs of growing robust large breed puppies.

And, how do I feed it to my puppy?

You can just give the dry food straight to your puppy in a bowl, but for puppies under 3 months it is best to mix in a little water to make the food moist. Always follow the packet feeding guidelines so that you know how much to feed.

So, Is it a good food to buy?

A quality food that can be fed to support your puppy's health and growth. The packaging is honest about the ingredients. Feeding method is incredibly easy and the product is overall well priced.

Would it be agreeable with my puppy?

Does your puppy have bad breath or teeth?

The dry food is made into kibble (small round biscuit like peices) which the puppy bites and chews to eat; when this happens the kibble actually helps to keep the teeth clean and remove tartar! So, if your puppy has bad breath and teeth this could be helped massively by using a dry feed.

Does your puppy have a dull or rough coat?

The diet provides essential omega 3 and 6 fatty acids for a thicker and more glossy coat. Also in the diet is a good amount of vitamin A for further skin and coat nourishment.


Manufacturer's View

We want to help you make your puppy's world amazing every day. The first year of your dog's life (or two years for large breed puppies) is crucial to their long-term health. To help support puppies' natural defences for an optimal start in life, our vets and nutritionists have developed PURINA® PRO PLAN® PUPPY with OPTISTART®.

With added ingredient colostrum - found in mother's first milk, OPTISTART® helps support puppies' natural defences, helping to give them a great start in life.

  • Enables puppies' developing immune system to react efficiently
  • A combination of key nutrients that helps to support healthy joints for your puppy's active lifestyle
  • Specially formulated for large breed puppies with a robust physique
  • Specially formulated for dental care
  • Specific ingredient help support natural defences and long term health
  • Contains high quality pieces of chicken



Chicken (17%)
Dehydrated Poultry Protein
Rice (6%)
Soya Meal
Animal Fat
Wheat Fiber
Dried Beet Pulp
Fish Oil
Dried Colostrum (0.1%)



Nutrition           Analytical Constituents
Protein:        29.0%
Fat content:15.0%
Crude ash:7.5%
Crude fibres:2.2%
Nutritional Additives
Vit. A:25 000
Vit. D3:810
Vit. E:300
Vit C:120
Ferrous sulphate monohydrate:203
Calcium iodate anhydrous:2.6
Cupric sulphate pentahydrate:40
Manganous sulphate monohydrate:96
Zinc sulphate monohydrate:343
Sodium selenite:0.23
With antioxidants


Feeding Guide

Breed ExamplesExpected Adult 
Weight (kg)
1.5 - 3 Months4 - 5 Months6 - 8 Months9 - 11 Months12 - 24 Months
 Dalmation, Boxer, 
25 - 35 110-230g 240-330g320-510g375-545g 385-565g
 German Shepard, 
35 - 40 115-260g275-375g 385-615g 525-680g 555-700g
40 - 60 130-365g 300-555g 435-815g 640-900g670-880g
 Great Dane, 
St. Bernard
60 - 70 150-425g 415-635g 620-960g 820-1055g870-980g

Advice: Who likes cereal without milk? Always provide plenty of clean fresh water for your puppy too!

This information is provided as a guide only. Please refer to the product packaging for full details. The feeding quantities are based on the average healthy puppy. Individual feeding needs depend on many factors, including weight, age, size, activity level and environment. So, feeding amounts needed may vary and should be adjusted as required to maintain a lean, healthy body and weight.

If you wanted to feed a mixed diets, perhaps wet and dry food, then be sure to alter the feeding quantities accordingly to avoid over-feeding your puppy.

Again, feel free to call our pet health specialist for more advice on 01789-205-095

Dog laps it up


My dog loves this food. He can't get enough of it. Seems to be doing him good and would buy again. Not sure I am convinced by all the health claims but it is early days yet.

Silky Coat


My dog has been on this food for about a month now and he loves it! Not only that but it has made his coat so shiny we are constantly getting compliments.

Good size pieces


Have been feeding my 17 month old Labrador puppy this for a few weeks now and he loves it. His cost is shiny and it's kind on his stomach. He can't wait to get to his bowl!.

Happy Puppy


Since having our puppy we have tried several different foods as after a few meals she gets very bored and stops eating. This has not been the case with the Pro Plan. She chows down every meal and the biscuit sizes are perfect for her too. The measuring cup and guidelines were very easy to follow as well, stopped my puppy from leaving to much or begging for more. Overall very good quality food and one happy puppy.

highly recommend


my dog has been fed on waggs from when we got him, he always leaves half, since being on Purina he empty the bowl every time, would recommend to anybody, he dances round the room now, when i get his bowl out

Fantastic Fud!


Have a very picky rescue who has thrived on this food! He's maintaining a good weight, no stinky butt puffs (a previous HUGE issue!), no dodgy tummy (again, was an issue), his coat looks fantastic, all sleek & glossy, he has bags of energy & I know he's getting everything he needs in one convenient bag. He's a big dog so being able to buy by the sack is handy!

Puppy love.


My buddy is fussy when it comes to food and he normally doesnt go for buiscuits, but he absaloutly loves purina. He was recently castrated at the vets amd they asked what food he was on so we told them purina and they actually recommended it wich was a supeise. Buddy has coped with the food change brilliantly hes had no upset tummy and he wolfs the food done, we have now fully changed to purina.

Scrummy :)


I started my Golden Retriever gradually on Purina so as not to upset his tummy (he is prone to digestive issues). He ate the Purina with gusto, absolutely loved it! I even used the Purina kibble as treats and they were very handy/useful for training purposes too. We have no poo problems either. I even think his coat is more lustrous too, I really couldn't recommend Purina enough.

Very impressed.


My dog absolutely loves this, he seems to be going off his food and gets bored quite quickly.. but this he just keeps going back for more. Will definitely be buying some for my bear

Pro Plan Food


What can I say, the size of the bag, the food came in, was bigger and heavier than I thought. My husky bear, apsolutaly loved the food, would eat it all in a matter of seconds. The amount to food, was just right to balance a good diet. Bears coat become a little bit more shinyer. No sensitivity at all, to his digestive track or bowels.

My Murphy loved this.


My 17 month old Labrador puppy just loved this new food. He can't wait to get to his bowl and would eat all with gusto. The size of the dry food was just right. The amount given kept him satisfied. His cost looks good and it had no adverse effects on his tummy. Will buy again!

It's a yes from Max


Max is a 19 month old labrador in every what accept his appetite, he is SO fussy it really has caused issues, have tried numerous biscuits for him, and we finally found one that gets delivered as you cannot buy in the shop UNTIL we found this dog food, he ate it from day one, ok I had to mix a small amount of meat with it, but he ate every biscuit given to him, I have cancelled my on subscription for his previous biscuit and will be giving optinutriton in future, he still have his glorious glossy coat, and is still a lovely sleek size and is packed with energy for his next adventure.

Fantastic food


Fantastic food , my Labrador now 9months old been on Proplan from weaning and he looks amazing, his coat is in immaculate condition , I’m a dog groomer and advise all my clients to use pro plan !!!!
I also have a 8yr old and 15yr old spaniel who are both now on proplan and are too in amazing condition !